Richard Florida at Googleplex
19 May, 2008
Richard Florida visits Googles headquarters to discuss his book “Who’s Your City?: How the Creative Economy Is Making Where to Live the Most Important Decision of Your Life.” This event took place on March 28, 2008
This is an hour presentation. It has been fantastic listening to him. There are many things that I could comment about it. I like the idea of the importance of taking decissions on where to live. I have been also surfing Florida’s site Who’s Your City, and I specially enjoyed the maps sections.
I have to say that the two main critics I had about him have him addressed. The first one, is that the there is no correlation on this issues, as he says in the economic phenomenon things are very complex, ”association” better fits the term. The second thing, is that while looking at the new megaregions, he’s using number of patents to measure innovation. Which I consider with too many flaws, specially at the international level, but in the video he said something: “Using number of patents is quite a rude thing to do, it could have been done better…”
That by the way, is something that I commente on his blog. I wonder if I could ever influence a 0.01% him? 
That would be cool.
29 July, 2008 at 3:32 pm
[...] I already watched a video of a recent presentation, so many things he said were familiar to me. I put a link to the website of the book. Here I’m writing some of the things that I considered while I was reading the book. I will later share other ideas about the book. [...]